Avène Activates Glow Ultra Serum SPF50+ 30ml
Avène Activates Glow Ultra Serum SPF50+ combines very high daily sun protection with the illuminating benefits of a skincare serum. Its ultra-light texture protects sensitive skin against UVB, UVA and high-energy visible blue light (HEV) while helping defend cells against oxidative stress.
Enriched with a Vitamin Cg Complex, this lightweight serum instantly boosts the appearance of radiance and supports a brighter-looking complexion over time. It melts into the skin with an invisible, non-greasy and non-sticky finish, making it an excellent first step in a morning routine and a smooth base for makeup.
Suitable for adults and all skin types, including sensitive skin, it offers a practical way to combine daily photoprotection and glow-enhancing skincare in one product.
Very high protection with an illuminating effect
Avène Activates Glow Ultra Serum SPF50+ delivers two complementary types of protection.
Very high SPF50+ protection
Its photoprotective system includes TriAsorB™, a patented Pierre Fabre filter that provides very broad protection across UVB, UVA and high-energy visible blue light.
Daily sun protection helps protect the skin from the effects of UV exposure and supports a routine focused on preventing visible photoageing.
Antioxidant cellular protection
The formula combines antioxidant vitamins, including vitamin C and vitamin E derivatives, to help protect cells from oxidative stress.
Together, these protective benefits make the serum suitable for everyday use when you want to maintain consistent facial sun protection without a heavy sunscreen texture.
Vitamin Cg Complex for brighter-looking skin
The serum contains a Vitamin Cg, Vitamin E and Vitamin B3 complex, combining:
- Ascorbyl Glucoside (Vitamin Cg) – a vitamin C derivative that supports a brighter, more radiant-looking complexion.
- Niacinamide (Vitamin B3) – supports the skin barrier and complements the formula’s glow-enhancing benefits.
- Tocopherol and Tocopheryl Glucoside (Vitamin E derivatives) – provide antioxidant support against oxidative stress.
The formula also contains glycerin, which helps maintain skin hydration, and Avène Thermal Spring Water, a signature ingredient of Avène skincare.
Ultra-light serum texture
Unlike richer sun creams, this formula has a fluid serum texture that quickly melts into the skin. It leaves an invisible, non-oily and non-sticky finish without interfering with subsequent skincare or makeup.
This makes it particularly convenient for people who find traditional sunscreen textures too heavy for everyday use.
The serum can replace your usual morning serum while adding SPF50+ protection to your routine.
Who is Avène Activates Glow Ultra Serum SPF50+ for?
This serum suits adults with normal, sensitive or other skin types who want to combine daily sun protection with a brighter-looking complexion.
It is particularly suitable if you want:
- Very high SPF50+ daily protection
- Protection against UVB, UVA and HEV blue light
- A lightweight alternative to richer sunscreen textures
- A more luminous-looking complexion
- Antioxidant support against oxidative stress
- An excellent base for makeup
- A simple morning routine with fewer steps
How to use
Apply every morning as the first step of your skincare routine, replacing your usual daily serum. Follow with your day cream and makeup if desired.
Apply generously before sun exposure. Use two portions of product for the face and neck.
The amount you apply directly affects the level of sun protection, so do not reduce the recommended quantity.
Reapply frequently, particularly after sweating, swimming or towel drying. Avoid prolonged sun exposure even when using sunscreen.
For maximum sun protection, combine sunscreen with protective clothing, a hat and sunglasses, and avoid direct sun exposure during the strongest hours.
Products You May Like
Complete your Avène sun-care routine with complementary products from the range:
- Avène Sun Very High Protection Cream SPF50+ – a richer SPF50+ option for dry and sensitive skin.
- Avène Sun Ultra Fluid Radiance SPF50+ – an ultra-light sunscreen with a radiant finish for sensitive skin.
- Avène Sun High Protection Anti-Age Fluid SPF50 – daily facial SPF50 protection with anti-ageing skincare benefits.
Why Choose Avène Activates Glow Ultra Serum SPF50+?
Avène Activates Glow Ultra Serum SPF50+ brings together the protection of a very high SPF50+ sunscreen and the radiance benefits of a daily skincare serum. Its TriAsorB™ photoprotective system covers UVB, UVA and HEV blue light, while its Vitamin Cg Complex helps activate the appearance of luminosity.
The ultra-light, invisible finish makes daily application easy, while SPF50+ helps protect skin during everyday sun exposure. It also works beautifully underneath makeup, making it a practical choice for a simple, glow-focused morning routine.
In the supplied consumer test, 85% of participants said the serum instantly activated their skin’s luminosity, while 92% said their complexion looked more luminous over time after 14 days of use.





























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