Avène instantly plumps ultra serum spf50+ 30ml

Avène Instantly Plumps Ultra Serum SPF50+ 30ml

Avène Instantly Plumps Ultra Serum SPF50+ combines very high daily sun protection with the skincare benefits of a plumping anti-ageing serum. Its ultra-light texture protects against UVB, UVA and high-energy visible (HEV) blue light while helping defend the skin against oxidative stress.

Enriched with hyaluronic acid and niacinamide, this lightweight serum helps create an instant and long-lasting plumping effect, leaving the skin looking smoother, firmer and more supple.

SPF50+ protection against photoageing

The formula features TriAsorB™, Avène’s patented Pierre Fabre filter, which provides very broad protection against UVB, UVA and HEV blue light.

Daily high sun protection forms an important part of a photoageing-focused skincare routine. By helping protect the skin from UV exposure, this SPF50+ serum supports daily care for skin concerned with visible signs of ageing.

An antioxidant vitamin complex complements the photoprotective system and helps defend cells against oxidative stress.

Hyaluronic acid and niacinamide for a plumper-looking complexion

The formula combines hyaluronic acid and niacinamide to deliver its key skincare benefits.

Hyaluronic acid, present as sodium hyaluronate, helps attract and retain moisture. This supports a smoother, hydrated appearance and contributes to the serum’s instant plumping effect.

Niacinamide, also known as vitamin B3, supports the skin barrier and helps maintain a smooth, balanced-looking complexion.

Together, these ingredients help the skin look plumper, smoother and firmer, while SPF50+ protects against daily solar exposure.

Ultra-light serum texture

The serum melts into the skin and leaves an invisible, non-oily and non-sticky finish. It works perfectly as the first step of your morning skincare routine and can replace your usual serum when you want to combine skincare and sun protection.

Its lightweight texture also makes it an excellent base for makeup, without interfering with the rest of your skincare products.

What results can you expect?

According to the provided consumer test involving 67 people after 14 days of use:

• 87% considered their skin instantly plumped.
• 90% felt their skin looked firmer.
• 91% considered the finish invisible.

These results reflect consumer perceptions under the conditions of the test.

Who is Avène Instantly Plumps Ultra Serum SPF50+ for?

This serum suits:

• Adults of all phototypes I to VI.
• Normal, sensitive and other skin types.
• Skin showing visible signs of ageing or loss of firmness.
• Skin that needs hydration and a smoother, plumper appearance.
• Anyone looking for very high daily SPF50+ protection in a serum.
• Makeup users who prefer an invisible, non-greasy sunscreen base.

How to use

Apply every morning as the first step of your skincare routine, before your day cream and makeup.

Apply generously to the face and neck before sun exposure. Use enough product to achieve the stated SPF50+ protection, as reducing the amount significantly lowers the level of protection.

Reapply frequently, particularly after sweating, swimming or towel drying. Avoid prolonged sun exposure even when using sunscreen, and combine sun protection with protective clothing, a hat and sunglasses.

Products You May Like

Complete your Avène skincare and sun-protection routine with:

• Avène Long-Lasting Hydration Ultra Serum SPF50+ – combines SPF50+ protection with an ultra-light serum texture and long-lasting hydration.
• Avène Activates Glow Ultra Serum SPF50+ – combines very high sun protection with an illuminating effect for a more radiant-looking complexion.
• Avène Sun High Protection Anti-Age Fluid SPF50 – offers daily high sun protection with additional anti-ageing skincare benefits.

Why Choose Avène Instantly Plumps Ultra Serum SPF50+ 30ml?

Avène Instantly Plumps Ultra Serum SPF50+ makes daily sun protection easy to incorporate into an anti-ageing routine. It combines very high SPF50+ protection, hyaluronic acid, niacinamide and an ultra-light serum texture to help protect the skin while leaving it looking hydrated, smoother, plumper and firmer.