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CeraVe is a skincare brand focused on repairing and strengthening the skin barrier for healthier skin. The brand was created in 2005, in the USA, from a partnership between researchers and renowned dermatologists who developed a new technology containing ceramides identical to those naturally present in the skin. They are essential in retaining hydration and protecting the skin. The effectiveness of CeraVe products is also due to the revolutionary MVE technology (MultiVesicular Emulsion), which not only enhances the effectiveness and action of formulas but also guarantees the gradual release of the ingredients.

The key ingredient: Ceramides

Ceramides are lipids (oils) that are naturally present in the skin, being an important component of the skin barrier. The skin barrier is the outermost layer of the skin that helps retain hydration and, at the same time, protects the skin from external aggressors. Therefore, whenever the level of ceramides is low, the skin barrier is weakened. As a result, the skin does not retain hydration and is more vulnerable to external aggressors. This is the reason why the reduced presence of ceramides is associated with various skin diseases (such as psoriasis and eczema) and skin discomfort (dehydrated, dry, cracked, inflamed, or irritated skin).

For CeraVe, healthy and strong skin, with comfort and beauty, depends on the right amount of ceramides present in the skin barrier. For this reason, all CeraVe products are formulated with a combination of 3 essential ceramides (ceramides 1, 3, 6-II) that help replenish the skin’s natural ceramides. As a result, the symptoms of cutaneous discomfort are relieved, as the skin is strengthened and gains the ability to retain hydration again.

MVE technology

The patented MultiVesicular Emulsion technology used in CeraVe products allows the gradual release of essential ingredients. So, with just one application, CeraVe guarantees a long-lasting action of the benefits of its products: they nourish the skin and restore its barrier throughout the day.

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